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IBM M2090-743 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Solution Positioning and Competitive Differentiation | 25% | - Address common customer objections - Articulate IBM advantages over competitors |
| Topic 2: Sales Strategy and Customer Engagement | 15% | - Qualify opportunities and identify stakeholders - Demonstrate ROI and business outcomes |
| Topic 3: IBM Big Data and Analytics Portfolio | 35% | - IBM BigInsights and Hadoop-based solutions - IBM Watson Foundations and cognitive analytics - IBM Data Warehouse and Db2 Analytics Accelerator - IBM SPSS and predictive analytics offerings |
| Topic 4: Big Data and Analytics Market and Opportunity | 25% | - Define big data characteristics and business drivers - Identify industry use cases and value propositions |
IBM Big Data and Analytics Sales Mastery v2 Sample Questions:
The main buyer who holds the budget for an enhanced 360 view solution and an operational analysis solution is:
- A. LOB
- B. None of the above
- C. IT
- D. CEO
Correct Answer: A 🗳️
What are compelling reasons for a business to act on modernization?
- A. B and C
- B. Their competitors are leveraging big data
- C. IT has significant staffing levels that attempt to manage data complexity
- D. Data Warehouse capabilities are not keeping up with business expectations
Correct Answer: B 🗳️
