[May-2023] Pardot-Consultant Exam Dumps - Free Demo & 365 Day Updates
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The Salesforce Certified Pardot Consultant exam covers a range of topics, including lead generation and management, email marketing, lead nurturing and scoring, and reporting and analytics. Candidates for this certification must have a strong understanding of marketing automation best practices, as well as the technical skills required to set up and manage Pardot campaigns.
NEW QUESTION # 135
Monthly cost of Salesforce Engage is
- A. 50$
- B. It's always free
- C. 100$
- D. 15$
Answer: A
NEW QUESTION # 136
LenoxSoft hosts content in Pardot and makes it available to prospects via a form submission on their website.
They have noticed a high number of form submissions, but some email addresses provided appear to be invalid or fake.
Which two strategies for gating content should ensure real prospects are the ones accessing the content?
Choose 2 answers
- A. Using the data format drop-down, set the email validation option at the form level.
- B. Send the content via an autoresponder email with a link to download the content.
- C. Prospects with invalid emails are marked as 'Do Not Email' to avoid future communication.
- D. Prospects with invalid emails are sent an autoresponder requesting email verification.
Answer: A,D
NEW QUESTION # 137
What is true about A/B testing? [Choose two answers]
- A. When you turn off A/B testing you will have to choose which version to keep.
- B. It is recommended to test at least 5 different elements in your A/B tests.
- C. You can only do A/B testing on list emails.
- D. You can disable A/B testing before and after email sent.
Answer: A,C
NEW QUESTION # 138
Select available Webinar Connectors
- A. Demio
- B. Webex
- C. ClickMeeting
- D. GoToWebinar
- E. WebinarJam
- F. ReadyTalk
Answer: B,D,F
NEW QUESTION # 139
Which are true about Custom Objects in Pardot
- A. You can create and sync a custom object from anything that is linked to a contact, lead and account in your CRM at the same time
- B. You can create and sync a custom object from anything that is linked lead and contact, but can't be linked to account due to high risk of errors
- C. You can create and sync a custom object from any object in Salesforce
- D. You can create and sync a custom object from anything that is linked to a contact, lead, or account in your CRM
Answer: D
NEW QUESTION # 140
Which are true about Salesforce Engage
- A. Before you can set up Salesforce Engage, you must have a verified Salesforce-Pardot connector
- B. Salesforce Engage is an app mainly for Sales to stay up to date with Prospect actions
- C. You can use Salesforce Engage with Gmail by downloading an extension
- D. Salesforce Engage is not supported for Salesforce sandbox accounts
- E. You can download Salesforce Engage App on your desktop or phone (Mac,Windows)
Answer: A,B,C,D,E
NEW QUESTION # 141
What activities can be done in Pardot's engagement program? [Choose one answer]
- A. Trigger, activity and rule
- B. Trigger, action and rule
- C. Trigger, listen and check
- D. Trigger, activity and check
Answer: B
NEW QUESTION # 142
Choose required fields while creating a Prospect
- A. Company
- B. CD Campaign
- C. Score
- D. Assign To
- E. Profile
- F. Grade
- G. Email
Answer: B,C,E,G
NEW QUESTION # 143
LenoxSoft finds that prospects are unsubscribing from emails, but they wants to make sure the prospects are intending to unsubscribe from all emails and it isn't a mistake.
What should be implemented?
- A. Opt prospects back in only if they have interacted with other marketing content and have a Pardot score greater than 10 using an automation rule.
- B. Opting out a prospect is irreversible. A solution to confirm the opt out or opt prospects back in cannot be implemented.
- C. Set up a Pardot template for the automated resubscribe feature to have an email sent to allow opted out prospects to opt back in.
- D. Create a completion action to assign a task to the Assigned User to make a phone call to ensure the prospect intended to unsubscribe.
Answer: C
NEW QUESTION # 144
A Pardot customer uses a lot of landing pages for their lead generation strategy. They are creating a layout template and importing in HTML from their website to customize the look and feel of their landing pages.
When placing a Pardot form on their Pardot landing page using this layout template, the form doesn't appear.
What could be the issue?
- A. The same layout template on both the form and the landing page was not used.
- B. The %%content%% variable tag in the layout template code was missing.
- C. The form HTML embed code in the layout template code was not used.
- D. The landing page on a browser with the cookies cleared was not tested.
Answer: B
NEW QUESTION # 145
Check the lowest and the highest available Prospect's score in Pardot
- A. A+
- B. F-
- C. F
- D. A
- E. D
Answer: B,E
NEW QUESTION # 146
Lenoxsoft currently uses a manual sales engagement process where assigned users manually add leads to lists based on a lead status value of "New". The Sales Manager wishes to develop a Sales Engagement Program that streamlines this process and has the following requirements: - Only leads with a status of "New" can be added to the Program. A lead with a status of "In Progress" CANNOT be added. - Assigned users should be notified when a lead has opened an email. Based on the above requirements, which is the best way to segment prospects for Lenoxsoft's Sales Engagement Program?
- A. Create an automation rule based on the Lead Status field value
- B. Create a completion action based on the Lead Status field value.
- C. Create a segmentation rule based on the Lead Status field value
- D. Create a dynamic list based on the Lead Status field value
Answer: D
NEW QUESTION # 147
LenoxSoft's Pardot administrator cannot see an email template that was created and marked for use for Engagement Programs while building a "send email" action in a nurture program.
What would explain this experience?
- A. The administrator does not have folder permissions to the Engagement Program.
- B. The administrator does not have folder permissions to the email template folder.
- C. The administrator has not selected a sender for the Email Template.
- D. The administrator has not published the Email Template from a draft.
Answer: A
NEW QUESTION # 148
LenoxSoft recently enabled Pardot Campaign Influence Attribution Models in Salesforce. They want to understand which campaigns their prospects are interacting with right before an opportunity closes.
Which Campaign Influence Attribution model should they reference to understand this?
- A. Even Attribution Model
- B. Salesforce Model
- C. First Touch Model
- D. Last Touch Model
Answer: D
NEW QUESTION # 149
LenoxSoft wants to test all elements of their email, including variable tags, link clicks, and how the email looks on all email. Which testing strategy should you recommend to the all the elements?
- A. Use individual email test
- B. Use rendering test and send to Test List
- C. Use A/B test
- D. Use multivariate test & Review email preview
Answer: B
NEW QUESTION # 150
"A user is looking at the Engagement History Custom Lightning Component on a lead or contact record and wants to understand recent activities.
Which two types of activities would display in the lightning component?
Choose 2 answers
- A. Prospect viewed a landing page
- B. Prospect unsubscribed from an email
- C. Prospect replied to an email
- D. Prospect was deleted by a user
Answer: A,B
NEW QUESTION # 151
Which is true about Pardot Flile Hosting limits
- A. Pardot Growth Edition: 500MB Pardot Plus Edition: 2GB Pardot Advanced Edition: 5GB
- B. No limits at all
- C. Pardot Growth Edition: 100MB Pardot Plus Edition: 500MB Pardot Advanced Edition: 10GB
- D. Pardot Growth Edition: 1GB Pardot Plus Edition: 5GB Pardot Advanced Edition: 10GB
Answer: C
NEW QUESTION # 152
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The Salesforce Certified Pardot Consultant certification is highly valued in the industry, as it demonstrates that you have the skills and knowledge needed to effectively implement and optimize Pardot for your clients or organization. It can also lead to increased job opportunities and higher salaries. Additionally, it provides access to the Salesforce community, where you can connect with other Pardot professionals and stay up-to-date on the latest trends and best practices.
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